4/12/2023 0 Comments Toothpick capital of the worldWith sales flat and the number of big-time manufacturers having fallen from about 12 at the turn of the century to three today-Forster, Strong Wood Products in nearby Strong, Me., and Diamond Brands in Minneapolis-competition for market share is as fierce as the TV networks’ battle for ratings. Like salt and paper clips, who cares what brand name they carry? But toothpicks are in 96% of our homes, and Americans use over 30 billion of them a year-for dental care, for holding hors d’oeuvres together, for cleaning in tight crevices and for just looking cool, as James Dean did with that dangling toothpick in the movie “Giant.” So there’s a considerable amount of money to be made in this arcane little industry. Like the mousetrap, they’ve already been perfected. Granted, most of us don’t spend much time thinking about toothpicks.
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